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FTC Study Finds 'Dark Patterns' Used By a Majority of Subscription Apps and Websites
The U.S. FTC, along with two other international consumer protection networks, announced on Thursday the results of a study into the use of "dark patterns" -- or manipulative design techniques -- that can put users' privacy at risk or push them to buy products or services or take other actions they otherwise ... ⌘ Read more
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The new report published Thursday dives into the many types of dark patterns like sneaking, obstruction, nagging, forced action, social proof and others. Sneaking was among the most common dark patterns encountered in the study, referring to the inability to turn off the auto-renewal of subscriptions during the sign-up and purchase process. Eighty-one percent of sites and apps studied used this technique to ensure their subscriptions were renewed automatically. In 70% of cases, the subscription providers didn’t provide information on how to cancel a subscription, and 67% failed to provide the date by which a consumer needed to cancel in order to not be charged again