Facing reality, whether it’s about Apple or the EU, is a core requirement for good management
Baldur Bjarnason has written an excellent piece to explain why, exactly, companies like Apple seem wholly incapable of working with the EU, instead of against it. He argues – quite effectively – that Apple, and US tech punditry in general, simply do not understand the EU, nor are they willing to spend even 10 minutes to understand it, which is reall … ⌘ Read more

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